The Team Roping Journal Launches 2020 Breeder’s Guide and Rope Horse Initiative
In response to the ever-growing rope horse market, The Team Roping Journal is teaming up with top breeders from across the country to promote leading programs, stallions and sellers.
Patrick Smith Rope Professionally

In response to the explosion of growth in the rope horse industry, The Team Roping Journal is introducing a special opportunity for breeders, stallion owners and specialists within the industry to market and promote their horses and their services to the most captive audience in team roping.

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Why now?

With the explosion of the Ariat World Series of Team Roping’s payouts and the growth of the rope horse futurity industry, the demand for top level horses has never been higher. Ropers across the globe are searching for ways to maximize their horsepower, while a shortage of high-caliber horses exists. They’re turning to breeding and raising their own, looking to build on the horses already in their programs. Ropers are searching for premium prospects, proven broodmares and the best studs in the game to help guarantee big wins for years to come. What’s more, The Team Roping Journal’s coverage of NFR-qualifiers’ horses’ pedigrees remains its most-read story year after year, demonstrating the audience’s excitement for the horse-breeding business and passion for the development of quality horse flesh. This will be the first opportunity for breeders to showcase their stallions and services on this scale, to this under-served but ever-eager audience. 

[Read More: Raising the Bar: Rope Horse Programs]

[Read More: Rope Horse Revolution]

[Read More: Bull Market: The Rise of Rope Horse Prices]

What you’ll receive

  • Half- or full-page ad within or near Breeder’s Guide in March 2020 issue of TRJ
  • 100- or 200-word editorial write up with ¼ page photo, promoting specific stallion, breeding program or breeding services
  • Link in a PDF in custom e-blast to TRJ email list
  • Post across TRJ’s digital and social channels to Breeder’s Guide.

Deadline: Ad materials and high resolution photo due by Jan. 15, 2020, with TRJ editors submitting copy for approval by Jan. 22, 2020.

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