Worth a Listen

“Team Roping Is Going to Save the Day for Everybody” — Steve Friskup’s 2025 Horse Market Report
A mic drop from the man himself.
Steve Friskup Crosby Ray Von
Friskup drops the gavel at $1.7 million on Crosby Ray Von to Allan and Melessa Jones of Borger, Texas, at the Old West Futurity Sale in Heber City, Utah. | Solo Select Photo

Steve Friskup is on The Score after selling Crosby Ray Von for $1.7 million, and he’s here to report the rope horse market is alive and well in 2025.

What does a $1.7 million rope horse sale mean for the future of the sport? In this episode of The Score, we sit down with Friskup just 48 hours after he called the highest-selling rope horse prospect of all time. Friskup—a lifelong horseman, auctioneer, and commentator on the rope horse industry’s evolution—shares candid thoughts on how the market has exploded, what that means for the everyday roper, and why this surge in value is about more than just dollars and cents.

Listeners will hear Friskup unpack the generational longevity of team roping, the accessibility that makes it unlike any other equine sport and the heart behind historic moments like the $1.7 million sale. He also tackles the online criticism head-on, delivering one of the most heartfelt defenses of the rope horse industry to date.

If you’re wondering whether the rope horse futurity world is pricing out the average roper—or creating more opportunity than ever—this conversation offers honest insight from one of the most trusted voices in Western performance horses.


This episode is presented by Fast Back Ropes. For close to thirty years Fast Back Ropes has been developing best selling ropes by listening to its customers. Fast Back offers a variety of ropes with a size, weight and style to fit every team roper. 

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