Formula 707 Introduces New Equine Antimicrobial Shampoo

A new antimicrobial equine shampoo made from the leaves of the Australian Melaleuca tree has just been introduced by the John Ewing Company under the Formula 707 brand.

Formula 707 Tea Tree Shampoo has all-natural antibacterial, antifungal and antiviral properties that make it the ideal antimicrobial shampoo for regular use. Formula 707 Tea Tree Shampoo helps cleanse and heal minor wounds and skin irritations while it leaves the coat shiny and easy to manage.

Oil from the Melaleuca alternifolia which is native to New South Wales, has long been known to have beneficial medical properties, including an antiseptic and antifungal action, as well as a fresh camphoraceous odor.

“Formula 707 Tea Tree Shampoo is a fresh-smelling antibacterial shampoo you can use every week to keep both skin and coat in top condition,” said Chris Shaver, John Ewing Company president.

Shaver also said the company had reformulated its venerable Formula 707 Glo Shampoo to be even more effective at hydrating, deep cleaning and leaving the coat with a natural, glossy shine -even in cold water.

“John Ewing himself tested our original formula on Charolais cattle – the ones with the white coats,” Shaver said. “We created Formula 707 Glo Shampoo and new Formula 707 Tea Tree Shampoo to be premium products, aimed at top-tier customers.”

Both the Formula 707 Glo Shampoo and Tea Tree Shampoo are available for immediate delivery, Shaver said.

Headquartered in LaSalle, Colorado, the John Ewing Company has offered quality equine nutrition and health products to knowledgeable horsemen and women since 1946. More information is available by calling (800) 525-8601, or by visiting them online at

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