2024 Breeder's Guide

Flag Ranch
Flag Ranch horses have been dominating the rope horse futurity scene.
Carters Won Time Out and Rhen Richard winning the Royal Crown in Rock Springs, Wyoming, in August 2023. | Lexi Smith Media

Flag Ranch
Purcell, Oklahoma

Oklahoma’s Flag Ranch, owned by Larry and Bobbie Rice, has raised some of the sport’s winningest futurity horses—including Rhen Richard’s 2022 ARHFA World Champion Chics Magic Corona, Tate Kirchenschlager’s 2022 Royal Crown Champion Meradas First Diver, Trevor Brazile’s 2023 leading 4-year-old Bama Fury, and Colby Lovell’s Riata Buckle #14.5 champ Pepinstep.

The Rices’ Flag Ranch program is based on a deep understanding of the attributes needed to produce horses capable of winning from the racetrack to the arena.

Their horses dominated the roping futurity scene a year ago, and they followed with more successes including a couple of 2023 Royal Crown roping wins and a $51,000 victory in the Riata Buckle’s #14.5 for Pepinstep and World Champion Colby Lovell.

“What really separates their program is the way they find the right cross of size, athletic ability, run and cow,” said Kirchenschlager, who has ridden several Flag Ranch-bred horses. “They are just built to be head horses. They are the top tier for producing head horses right now.”

Strategically mixing run and cow, Flag Ranch offers Riata Buckle and Royal Crown prospects with proven genetics.

“We’ve known Larry a long time, and he’s progressively turned out more and more great horses,” said WPRA World Champion Heeler Jimmi Jo Montera, who has purchased more than a dozen horses from the Rices with her husband. “Larry is just extremely knowledgeable. He knows his crosses—what goes well with what.”

Flag Ranch’s own stallions, One Time Honor, First Prize Diver, and Bobby Starlight, along with stallions they have owned in the past—Vabellez and BR Best Asset—illustrate their variety of proven cow-bred and race-bred mares.

INCENTIVES, One Time Honor: Royal Crown, Riata Buckle

INCENTIVES, First Prize Diver: Royal Crown, Riata Buckle

According to QData, Flag Ranch is one of 2023’s top five breeders of rope horses and a top five breeder of all time, having produced earners of $325,128.

Each year, Flag Ranch sells a select group of 2-year-olds through the Triangle Sale in Oklahoma City. Most consignments in this year’s sale are Royal Crown and Riata Buckle eligible, by stallions like One Time Honor and First Prize Diver.

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